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| Committees
Magazines Canada committees comprise varied groups of dedicated magazine professionals from member titles.
By sharing their knowledge and expertise, they provide vast contributions to the ongoing development and growth of Canada's magazine industry. NOTE: The board chair and Magazines Canada CEO are members of all committees, sub-committees and task forces. Click on the committee name below to view its members. » ∨ Advertising Services Committee ASCThe Advertising Services Committee will consider issues, initiatives and activities pertaining to the association’s mission to demonstrate to the advertising community that magazines are strategically relevant, effective and instrumental in helping advertisers achieve their communications and sales objectives thereby maximizing revenue and market share for the Canadian consumer magazine industry. The committee will provide strategic advice to the Executive Director Advertising Services, the ASC sub committees and Magazines Canada staff as they develop relevant and timely industry advocacy and activity. Committee members are drawn from senior industry leadership. To pursue the industry’s many and varied goals, there are five permanent sub-committees that will report through staff to the ASC. Committee MembersJocelyn Poirier, Chair, TVA
Last Update: Monday, July 25, 2011
» ∨ Advertising Research Sub-committee of ASCThe Advertising Research sub-committee is involved in the collection, interpretation and summation of research information, from around the world, in support of magazine industry effectiveness. The sub-committee will assist in the development of proprietary research that proves the value of the magazine medium. Committee MembersClarence Poirier, Chair, St. Joseph Media Last Update: Thursday, October 08 2009
» ∨ Education Sub-committee of ASCThe Education Sub-committee is focused on developing relevant programs and activities designed to remind, enlighten and educate the advertising and publishing communities as to the roles and benefits of the magazine medium. These programs serve to bring the advertising community together, increasing understanding of the medium while generating a renewed sense of purpose and collective enthusiasm for the business. Committee Members Mary Coughlin, Chair, Reader's Digest Last Update: Monday, September 13 2010
» ∨ Manufacturing & Technology Sub-committee of ASCThe Manufacturing and Technology sub-committee is dedicated to exploring leading-edge, business-based manufacturing and technology issues / opportunities that impact the magazine industry and associated stakeholders. Committee MembersTerry Barnes, Quad Graphics Last Update: Monday, July 25, 2011
» ∨ Marketing Sub-committee of ASCThe Marketing Sub-committee is focused on developing relevant programs and activities designed to remind, enlighten and educate the advertising and publishing communities as to the roles and benefits of the magazine medium. These programs serve to bring the magazine community and agency/advertiser communities together, increasing understanding of the medium while generating a renewed sense of purpose and collective enthusiasm for the business. Committee MembersMeghan Bradley, Family Communications Last Update: Monday, July 25, 2011
» ∨ Technical Standards Sub-committee of ASCThe Ad Services Technical Standards Sub-committee is the keeper of digital Magazine Advertising Canadian Specifications (dMACS), defacto industry specs widely used as the primary basis for the exchange of standardized advertising materials (the ongoing refinement of digital specifications; user education as to the proper use of digital/film specifications). Committee MembersDaniel Baller, Quad Graphics Last Update: Monday, July 25, 2011
» ∨ Circulation Marketing CommitteeThe Circulation Marketing Committee will consider marketing initiatives the association undertakes to promote and provide member magazines to consumers. Programs and related services include, but are not limited to, circulation initiatives such as single copy sales, subscriptions sales, alternative distribution, web-based services, retail promotions and consumer communications initiatives, and the research and development of all such activity. Committee MembersLisa Whittington-Hill, Chair, This Magazine
Last Update: Tuesday, October 5 2010
» ∨ Cultural Magazines CommitteeThe Cultural Magazines Committee will consider matters relating to the interests of independent (parent company owns fewer than three titles) magazines that support and enrich Canadian culture and dialogue. The Cultural Magazines Committee discusses and recommends ideas that harness opportunities and build strategies that serve these magazines, with the goal of promoting Canadian culture and publishing. The association defines cultural magazines as being publications centered on cultural issues, be they artistic, historical, social or ethnic, or otherwise devoted to supporting the understanding of Canadian identities. Committee MembersAnne Burke, Prairie Journal Last Update: Wednesday, November 2 2011
» ∨ Environment CommitteeThe Environment Committee will consider issues, initiatives and activities pertaining to an environmentally responsible and economically viable magazine industry and will recommend ways to drive the magazine industry’s environmental agenda. Examples of relevant issues include, but are not limited to: matters pertaining to the availability of affordable, environmentally friendly paper stocks for publishing, marketing and office uses; recycling opportunities and scrutiny of such programs; energy efficiency at all stages of the industry; and environmental aspects of industry manufacturing and technology. All issues will be pursued in collaboration with other Magazines Canada committees engaged in relevant discussions and with the Public Affairs Committee to ensure timely industry and public affairs advocacy recommendations for consideration by the Board of Directors. Committee MembersAl Zikovitz, Chair, Cottage Life/explore Last Update: Thursday, October 08 2009
» ∨ Executive CommitteeThe Executive Committee is composed of the associations officers (Chair, Vice Chair, Treasurer, Secretary, Past Chair, CEO) and may, as needed, act on behalf of the board of directors as required subject to ratification by the board at its scheduled meetings on all matters that may include but not be limited to: advising the Chair and the CEO in the execution of their respective duties; assisting the Chair with the performance evaluation of the CEO; assisting the Chair to evaluate, on an annual basis, the performance of the board and the contribution of individual directors in the context of the corporations by-laws and policies; monitoring and/or evaluate the boards fiduciary responsibilities and other accountabilities including, but not limited to, financial planning and performance, and board effectiveness and make recommendations on these matters; directing the nominations process as stated in the corporations by-laws, recommend short-term director replacements and candidates for committee and sub-committee chairs and membership; monitoring any review of by-laws and/or the governance policy and, where change is judged necessary, make certain that appropriate recommendations are considered by the board and/or the members where applicable. Committee MembersChair: Terry Sellwood, Cottage Life/explore Last Update: Monday, September 13, 2010
» ∨ Membership CommitteeThe Membership Committee pursues matters and makes recommendations to the board of directors regarding the membership application process that includes new member applications, status of probationary members and the ongoing status of members as per the corporation's by-laws and guidelines as approved by the board of directors. From time to time, the committee may be asked by the board of directors to consider and make recommendations on issues arising from the membership application process. Committee MembersPatrick Walsh, Chair, Outdoor Canada
Last Update: Tuesday, October 5 2010
» ∨ Professional Development CommitteeThe Professional Development Committee will consider matters relating to the development and delivery of information and training in many formats required by members to enhance the quality and sustainability of Canadian magazines. From time to time, this committee will review the work of other committees developing specific research and education development programs and all related curriculum, print and online materials. Committee MembersJoyce Byrne, Chair, Alberta Venture Last Update: Friday, August 19, 2011 » ∨ Government Relations CommitteeThe Government Relations Committee will consider matters relating to the public profile of the Canadian magazine industry and its relationship with governments. The Committee will assist the CEO, staff and Board of Directors pursue sustained and constructive relationships with the federal and, in partnership with regional associations, with provincial governments to encourage the creation of policy that serves the needs of the members of the association. Committee MembersFrancois Blondin, Transcontinental Last Update: Friday, October 22 2010
» ∨ Magazines Ontario Sub-committee of Government RelationsThe Magazines Ontario sub-committee of the Government Relations committee will focus and report on key public affairs issues that impact upon magazines based in the province, and in particular on issues that are of importance to titles with an Ontario regional focus. Such issues would include but not be limited to tax credits, government competition, the blue box program, the Ontario Arts Council and the Ontario Media Development Corporation. The committee would consist of three members and the CEO, and would be consultative in the development and delivery of initiatives that would benefit Ontario-based titles, in particular those with a regional focus. Initiatives may include pre-budget submissions, ministerial briefings, ongoing contact with key agencies and officials, developing and posting relevant materials as resources allow. The committee would liaise beyond Ontario with other regionally focused magazines through existing provincial associations in a communications process to be organized by Magazines Canada. This process would include semi-regular conference calls, periodic exchanges of pertinent information, highlighted online access to events and information pertaining to Canada's regional magazine associations and access to the Ontario committee and other initiatives as they arise. Committee members Nancy Baker, Transcontinental Magazines Canada and Magazines Ontario have been extremely active in issues affecting the province, ranging from government competition to tax credits. Download all of the related documents for your reference. Last Update: Tuesday, October 5 2010
» ∨ Postal Sub-committee of Government RelationsThe Postal Sub-committee will consider matters regarding the delivery of magazines through addressed mailing systems including rate and service issues with Canada Post and/or comparable service providers, the Publications Assistance Program and other programs and issues as they arise. Committee MembersFrançois Blondin, Chair, Transcontinental Media
Last Update: Monday, February 13, 2012
» ∨ Research Sub-committee of Government RelationsThe Research sub-committee will consider matters relating to the gathering and dissemination of all types of industry research and information from all sources. The committee will be the association’s presence with the Magazine Industry Research Council, a partnership of industry and government that is focused on improving the availability and use of all such research in the development of a prosperous Canadian magazine industry. Committee MembersTBA Last Update: Monday, July 21 2008
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We acknowledge the financial support of the Government of Canada through the Canada Periodical Fund of the Department of Canadian Heritage for this project.
