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AudioMag 108: Steve Watson on Connecting Subscribers with Magazines

Date July 14, 2016 Author Categories Professional Development

The rise in niche publishing has brought about a huge array of new magazine titles. It can be overwhelming trying to sift through, so Steve Watson has taken on that task for his clients, and become a curator of sorts. He founded the company Stack , which magazine lovers subscribe to for an annual fee. Each month they receive a magazine that Steve has handpicked.  The same title goes out to the 3,000 or so customers who have signed up for the service, with nothing more in...

AudioMag 107: Maggee Dorsey on Live Events

Date June 30, 2016 Author Categories Professional Development

Live events are becoming a profitable way for publishers to connect with their readers and entice new ones to join the fold. Digital native news site Quartz ( ) has been in the game since 2012, and in the latest episode of AudioMag Tina Pittaway speaks with their events manager Maggee Dorsey about their strategy in planning events and how they are designed to build and bolster the overall brand of Quartz. "We consider events a live extension of our brand. We use events not...

Register Now for our 2016 Webinar Series!

Date June 23, 2016 Author Categories Professional Development

Our series of one-hour webinars is back! Registration is now open for several webinars covering timely and relevant topics to help you run your business. The webinars are economical and practical and you can even mix and match with special package pricing. So take an hour out of your day at home or the office and listen live by web and phone. Keep yourself and your staff up to date in a constantly changing industry. Tune in! Upcoming Webinars On Time, On Target July 13,...

AudioMag 106: Jim Gimian on Editorial Balance

Date June 16, 2016 Author Categories Professional Development

It's every niche publisher's dream to be at the forefront of what becomes a cultural phenomenon. It provides an opportunity to cement your publication as the go-to source for an expanding audience base. But what is opportunity without challenge? The balancing act publishers face who find themselves in this position involves figuring out the right editorial balance. That balance revolves around serving the longtime reader who is well-versed in the topic, as well as serving up articles...

AudioMag 105: Erik Diehn on Podcasts

Date June 2, 2016 Author Categories Professional Development

The last couple of years have seen podcast downloads grow by leaps and bounds, and that has publishers and brands taking notice. What was once an obscure approach to audio programming has taken off as new developments make it much easier for listeners to find and play podcasts. Erik Diehn, vice-president of business development at Midroll Media, discusses the growth in podcasting and his thoughts on technology, distribution, advertising and more in the latest episode of AudioMag . ...

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