Magazines Canada hosts a series of one-hour webinars focusing on timely and relevant topics to help you run your business.
Each webinar is moderated by an industry veteran, allows you to ask questions of the presenter, and is available to return to it again and again.
The webinars are economical and practical and you can even mix and match with special package pricing.
So take an hour out of your day at home or the office and listen live by web and phone. Keep yourself and your staff up to date in a constantly changing industry. Tune in!
Hitch Your Brand to a Star
September 14, 2016
What are the logistics of working with a guest editor—and is the payoff worth the potential pain? Join Sandra E. Martin, Group Publisher for TVA’s English-language magazines, for a discussion of how to optimize a guest editor’s star power for your brand. We’ll cover the entire process, from identifying which personality is the most appropriate fit, negotiating the scope of the partnership (ensuring you get the time and commitment you need), and rolling out the content across multiple platforms, including social media.
Sandra E. Martin is a past editor-in-chief of Canadian Living, where she oversaw a 12-issue, multiplatform guest editor program in conjunction with the magazine’s 40th anniversary celebration in 2015. Previously, she launched the custom Walmart Live Better and Vivre mieux Walmart multiplatform magazines, and held senior editorial roles at Today’s Parent andMoneySense magazines.
How Metrics Can Make You a Better Editor
September 28, 2016
Join Carley Fortune, Deputy Editor of Chatelaine, to find out how metrics can make you a better editor. Learn how to use data to find out what topics your readers love (and don’t), create winning headlines and grow your audience.
Carley Fortune is a multi-platform editor, with expertise in digital strategy, editorial packaging and video creation. Carley has perviously worked as an editor at The Globe and Mail, The Grid (RIP) and Toronto Life, and is the recipient of eight National Magazine Awards.
Access our webinar archive in the Members Only section by logging in.
Other Magazines Canada Webinars
Business Media Webinar Series
Ad Webinar Series
(Pick the webinar labelled "select for 4pack")
|Series (All webinars from Sept to March including
the joint ones with AMPA)
The access information will be sent to the email address used to register, prior to the webinar. If you haven't received the info by 9:00am on the day of the webinar, or if you’ve misplaced it, email Amanda Raponi Hart. If you need this info once the webinar’s in progress, contact Evan Dickson or call 416.504.0274 x238.
No. Everybody at your magazine is welcome. Just register one person for your magazine and share the access coordinates with your coworkers.
Yes, the presentation is available to registrants after the webinar.
Yes. Your line will be muted during the presentation, but a chat box will appear during the last 10-15 minutes of the webinar at which time you can type in your questions.
Yes, in most cases a recording is available to registrants.
Magazines Canada acknowledges the support of the Government of Canada through the Canada Periodical Fund of the Department of Canadian Heritage for this project.