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Get The Latest Tips & Tricks With These Hotsheets

These one-page articles, or "hotsheets," were prepared by Magazines Canada to help you manage your magazine. Each hotsheet delivers current information on a single topic, written by an expert in the field.

This year, you can look forward to hotsheets on maximizing and specializing your use of Twitter, Pinterest and Instagram, as well as tips on how to ensure your content is accurate, what podcasting can do for your brand, how small magazines can boost their HR practices, and much more.

They are free to download...simply click the link below to read the piece that interests you.


  1. How To Develop a Social Content Strategy That Works For You, by Dominique Ritter
  2. Cutting Through the Noise: Digital Accuracy by Craig Silverman
  3. Gold Star HR for Smaller Magazines by Jenn Farrell and Melissa Edwards
  4. Five Lessons on YouTube Success for Magazines by Jennifer Goldberg
  5. Instagram for Magazines by Kat Tancock
  6. Twitter Success: A Q&A With The Walrus by Kat Tancock
  7. Cultivating a Community on LinkedIn For Your Business Publication by Kerry Freek
  8. How To Make Pinterest Work For Your Magazine Brand by Kim Pittaway
  9. How Small Magazines Can Make and Post Videos Cheaply and Easily by Kyle Shay
  10. Generating Engagement on Facebook by Lauren Reyes-Grange
  11. Is Charitable Status Right For Your Publication? by Stacey May Fowles
  12. Is There a Place For Podcasting In Your Publication? by Tina Pittaway


  1. Developing an Editorial Mix for Your Regional Magazine, by Anicka Quin
  2. How to Take Action on Canada's New N.F.P. Corporation Act RIGHT NOW, by Mark Jamison
  3. Making Facebook Updates in Short Order, by Kat Tancock
  4. Measuring Your Social Media ROI, by Kim Pittaway
  5. The Secrets of Successful Blogs and Successful Bloggers, by Ann Douglas
  6. The SIP on the Newsstand, by Chris Chambers
  7. Sourcing Printers and Using Print Brokers, by Kim Latreille
  8. Your Guide to Magazines Canada's Newsstand Sales Reports, by Chris Chambers


  1. 10 Newsstand Tips for Niche Publishers, by Scott Bullock
  2. 10 Time-Saving Tips for Designers, by Tammy Leung
  3. Creating an Agreement for Freelance Writers, by Jessica Ross
  4. Developing a Digital Subscriber Base, by Gwen Roberts
  5. Fundraising 101, by Lisa Whittington-Hill
  6. How Small Publishers can Handle Objections from Potential Advertisers, by Melissa Ahlstrand
  7. How to Rank Higher on Google for Critical Search Phrases, by Don Lange
  8. How to Write a Good Assignment Letter, by Jessica Ross
  9. Responding to Late Ad Sales Under Tight Production Deadlines, by Suzy Williamson
  10. Succession Planning for Small Mags, by Kim Jernigan
  11. Tips for Writing Query Letters that Sell, by David Hayes


  1. 8 Tips for Creating an Engaging, Cost-Effective Podcast, by Tina Pittaway
  2. 11 Tips to Help You Sell More Single Copies, by Scott Bullock
  3. The ABCs of E-Newsletters, by Martin White
  4. Ad Sales 101, by Gwen Dunant
  5. Blogging for Magazines, by Kat Tancock
  6. Eight Ways Editorial Can Respond to Late Ad Changes, by Jessica Ross
  7. How to Have Fun: The This Magazine Guide to Successful Launch Events, by Lisa Whittington-Hill
  8. How to Make Twitter Work for Your Magazine, by Kim Pittaway
  9. Readership Surveys for B2B, by Sharlene Clarke
  10. RFP.... A Salesperson's Three Favourite Letters, by Melissa Ahlstrand
  11. Speaking in Code: Obtaining Bipads and UPCs for You and Your Magazine, by Gavin Babstock
  12. Walking the Tightrope: How B2Bs Can Keep Ad Away From Edit, by Mira Shenker


  1. 7 Things You Can Do To Get a Better Newsstand Display, by Michele Gerard
  2. 10 Tips for Contracting Your Contributors, by Deborah Morrison
  3. Business Tips for Literary Magazines, by D.B. Scott
  4. Creating Great Layouts on a Tight Budget, by Dave Donald
  5. Effective Readership Surveys, by Gwen Dunant
  6. Make Your Renewal Series Sing, by Eithne McCredie
  7. Quick-and-Dirty Workflow for Small Magazines, by Graham Scott
  8. Sales Tips for Small Magazines, by Gwen Dunant
  9. Shoestring Publishing: Managing a Small Publication, by Patty Osborne
  10. Social Media for Magazines, by Kat Tancock
  11. Subscription Sources That Really Work, by Faith Drinnan
  12. Top 12 Ways Your Printer Can Help You Sell Advertising, by Sattie Cheddie
  13. Volunteers 101, by Lisa Whittington-Hill


  1. The Care and Feeding of Freelancers, by Kim Pittaway
  2. Editorial Budgeting in 9 Easy Steps, by Jessica Ross
  3. The Editorial Plan, by Kim Pittaway
  4. Newsstand Distro 101, by Gavin Babstock
  5. Open Source Content Management Systems, by Dawn Buie
  6. Tips on Fulfilling U.S. Subscriptions, by Eithne McCredie


  1. Hiring the Right Sales Professional, by Matt Robinson
  2. Making Use of RSS, by Mason Wright


  1. The Basics of a Good Internship, by Deborah Brewster
  2. Blogs and Small Magazines, by Phillip Smith
  3. Defending Lit Contests, by Brian Kaufman
  4. Developing Your Niche, by Scott W. Gray
  5. Fundraising for Small Magazines, by Margaret Eaton
  6. Know Your Libel Basics, by Hebb & Sheffer
  7. Low-Cost Promotions, by Hal Niedzviecki
  8. Online Circulation Promotions, by Jon Spencer
  9. Online Editorial Features, by Matt Blackett
  10. Swaps and Exchanges, by Lisa Whittington-Hill
  11. Working With Independent Retailers, by Kevin Potvin
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