The only Canadian event for senior business media executives. Senior leaders from across Canada's business media spectrum gather to share their experiences, learn from each other and capture the essentials required for success in today's B2B environment, with a focus on discussing common issues and challenges, exploring partnerships and developing new business strategies. Stay tuned for releases from the February 2015 Summit and information about the 2016 Summit.
White papers inspired by the 2013 and 2014 Leadership Summits were prepared by consultants John Milne and D.B. Scott. Each white paper captures the essence of the presentations, the questions that arose and the informal discussions that made up the summit: Plotting a Course across Canada's Business Media Landscape (2013); Planning for Growth Across a Turbulent Horizon (2014).
Highlights of 2009 and 2010 keynote speakers Jonah Bloom, Editor, Advertising Age and Charles McCurdy, Chairman and CEO of Apprise Media LLC are also available on the topics of Strategies to Monetize Content and Sponsorships vs. CPM Sales for B2B Online, respectively.